Cradle & Hearth

About Cradle & Hearth

We help people turn a house into a home that reflects how they actually live.

Our Story

Cradle & Hearth began with a simple observation: buying a home is the first step, not the last one. The harder part starts once the keys are yours and every room is empty at the same time.

Furnishing a whole house is a genuinely different problem from buying a chair. You are not making one decision, you are making eighty, and every one of them has to agree with the others. Most furniture retail is built for the first kind of shopping and leaves you to do the hard part alone, which is why a catalogue of forty thousand sofas is less useful than it sounds.

So we start from the other end. Work out the style first, in terms specific enough to act on, and the individual choices get much easier. That is what the quiz is for, and it is free because it is the part that should come before anyone asks you to buy anything.

A furnished living space

Our Approach

Three steps, in this order, because getting them out of order is how people end up with a house full of things that do not go together.

Discover

A short quiz works out which of six defined styles fits you, which rooms to tackle first, and what you plan to spend.

  • Interactive style assessment
  • Room-by-room prioritisation
  • Budget and timeline

Define

You get a named profile with the colours, materials and elements that belong to it, so you can judge a piece against something concrete.

  • A named style profile
  • Colour and material direction
  • Reference imagery

Furnish

Your profile becomes the filter. Instead of forty thousand sofas, the point is a small number of rooms that actually go together.

  • Curation over selection
  • Whole rooms, not single pieces
  • Built to be lived in

Ready to discover your perfect style?

Take the quiz and get a personalised profile. About three minutes, no account needed.

Take the Style Quiz
A styled interior